Heard of Receiptful? They do supercharged email receipts for eCommerce with easy setup, analytics, upsells and out-the-box integrations with leading platforms. At the helm? Adii Pienaar, longtime friend and co-founder of WooThemes. In 2008 WooThemes was founded by Magnus Jepson, Mark Forrester and Adii, a formidable team who together played a key role in the early stages of the premium theme industry and eCommerce for WordPress.